Mission and Strategic Objectives
'The Mission of the AGI is to maximise the use of geographic information (GI) for the benefit of the citizen, good governance and commerce.'
The AGI pursues these aims through a wide range of activities including lobbying, specialist meetings, seminars and other events throughout the country, a dynamic website, and a number of publications. These are all supported by our annual conference and trade exhibition; the leading GIS event for the UK.
Additionally, there are a number of special interest groups (SIGs) that provide services of particular relevance to members in specific sectors, as well as regional branches of the AGI in Scotland, Wales and Northern Ireland.
Strategic Objectives for 2010-12
The AGI is a mature organisation with a strong membership base and committed staff. In recent years it has achieved a level of financial stability that enables it now to look to future with more confidence, despite difficult economic conditions. This 2010 business plan, covering the period 2010-12 sets a long-term vision for the organisation based on the opportunities afforded by significant technology advances and wider awareness and cost-effective availability of geospatial information.
The externally focused aspects of the business plan are organised into objectives and actions under six headings:
Membership - our focus will be to attract members from new markets, particularly in the Business to Consumer (B2C) space, whilst re-doubling our efforts to ensure we remain relevant to our existing membership.
Services - we will look to revamp our events programme to spread it more evenly through the year and focus on the new directions in the industry. We will also evaluate the feasibility of launching new services to widen our income base.
Public Policy - we have an excellent platform to advance the influencing mission of the AGI through our membership of the UK Location Council (UKLC) and will seek to gain representation on all subsidiary bodies to the UKLC as they are formed. We will also seek to replicate this influence in the devolved administrations through our groups in Scotland, Wales and Northern Ireland.
Outreach - build and strengthen relationships with other representative bodies both inside and beyond our current sphere of influence is essential to achieving the growth in membership our vision requires.
Communications - to increase awareness of the work of the AGI within the membership, the geospatial market and wider public sector and business community, we will need to exploit the widest range of media available.
Corporate Social Responsibility - we operate in an industry that has the potential to support real positive change in the world on challenging issues like climate change and social deprivation. We will commit to using our expertise and influence to make a positive difference in these areas.
By approving and publishing the Business Plan for 2010, AGI Council is confident that the AGI will be well placed to serve members, maintain the viability to the organisation and deliver its mission to maximise the benefits and use of geographic information.
